It’s a viral GIF. So he uses it to raise money for a charity | WIVT

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This GIF provided by Giant Bomb shows Drew Scanlon from a 2013 live broadcast event produced by gaming site Giant Bomb. Scanlon’s expression for a while in the live broadcast became known on the internet to express his disbelief or confusion. Scanlon is using the resulting GIF’s fame for good, soliciting donations for the National Multiple Sclerosis Society to help with research and advocacy for the disease. (Giant Bomb via AP)

If you’ve been on social media or texting GIF-loving friends, you know the face of Drew Scanlon.

His GIF, known as “Blinking Guy” or “Blinking White Guy”, has reportedly been used over 1.7 billion times on the Internet to express disbelief or confusion. He even has his own Twitter page.

Scanlon did not spoil this reputation on the Internet. He’s using it for good – soliciting donations for the National Multiple Sclerosis Society to help research and advocate for the disease.

Last week, he called on his Twitter followers to participate, “If this GIF has ever brought you joy in the past, I humbly ask you to consider making a donation to the National MS Society,” he said. he writes on Twitter.

Many have contributed, helping Scanlon raise over $ 75,000 and break his record of nearly $ 34,000 in 2019, the first time he used the meme to raise funds. In total, he has raised over $ 154,000 for the organization since 2016.

Scanlon, 35, who works as a producer at California-based video game developer Digital Eclipse, said two of his friends, along with family members, have been diagnosed with multiple sclerosis, also known as name of SEP.

“If a fraction of those who saw my goofy face donated to MS research, I have a feeling we could be launching this thing in no time!” Scanlon wrote in his fundraising appeal. of funds.

This “goofy face” is the result of a moment in 2013, when he and his colleagues at gaming site Giant Bomb were broadcasting themselves live while playing video games. One of his coworkers made an “out of color” joke, and Scanlon responded with what has now become his famous expression. One user of this site turned it into a GIF, he said, but it gained such notoriety four years later that even celebrities started using it.

“It’s pretty funny to see that, but it’s also a bit overwhelming,” he said. “At some point you realize it’s completely out of your control and you don’t have a say in how it’s used and by whom. And, you know, it’s your face – which is pretty closely tied to who you are.

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The Associated Press receives support from the Lilly Endowment for coverage of philanthropy and nonprofit organizations. The AP is solely responsible for all content. For all of AP’s philanthropic coverage, visit https://apnews.com/hub/philanthropy.


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