2016 ‘Sing’ movie clip goes viral

  • A cartoon elephant called Meena from the movie “Sing” has become a viral meme on TikTok.
  • People mock a scene in which Meena sings “Happy Birthday” for being “boring” and “extra”.
  • Some creators think the reviews have gone too far, especially when videos attack her looks.

A clip of a cartoon elephant singing “Happy Birthday” has been viewed millions of times on TikTok, with the internet accusing her of being “boring” and saying she “just wanted attention”.

The clip is of Meena the elephant, a character from the 2016 animated film “Sing,” about an animal singing contest. The film grossed $150 million at the worldwide box office, according to Forbes, and the sequel, “Sing 2,” was released on January 28, 2022.

So far, the tag #meenatheelephant has amassed 34.3 million views on TikTok, #meena has 564.2 million views, and #meenaslander has 56.4 million views.

Several TikTok accounts have been created specifically to poke fun at Meena, including @meenathegoofypickme which has around 33,800 followers and @elephantfromsinghater with around 9,000 followers. Tori Kelly, the American singer who voiced Meena in the film, also joined the trend with her own post, poking fun at her character and calling her “extra crazy.”

The videos criticizing Meena mostly reference the same moment in the film, where Meena’s family presents a birthday cake to her grandfather and Meena sings over it as they all fall silent. The scene led people to liken Meena to a ‘pick me’, an internet slang term referring to someone in desperate need of attention, and to suggest she used the event as an excuse to present his song.

TikTok users went viral for adding text to the clip, often expressing extreme frustration at his behavior. But others argue that Meena’s criticism is unfair and even problematic.

TikToker and chalk artist Sam Bowles, who has 1.3 million subscribers, joined the trend on January 30, posting a clip where he draws Meena in chalk and then washes her. It has been viewed 6.5 million times and has 1.2 million likes, but Sam told Insider he was “surprised” it took off. The top comments below the video urged Sam to “do this again” and he said one comment even suggested he use a pressure washer to “destroy her”.

TikTok user Nirupam Dhakal posted a video of Meena to his art comment account @hugeasmammoth.films on December 26. It shows Dhakal putting his face in front of a picture of Meena, saying, “Can we talk about how awesome this female dog is? She overdid it in the whole movie. Too much. She lowered her voice.

Dhakal told Insider that the comments were made jokingly as part of a larger internet culture of jokingly “slanderous” characters who seem boring.

With 1.2 million views, the clip is by far one of the most popular ever.

“This Meena thing kind of became the identity of my TikTok account,” Dhakal told Insider. “When I made this video I had no idea it would get this big. I was joking. But now every other day I get a tag or mention about Meena. The internet loves to be inside a joke .

Dhakal told Insider that they felt many people took the meme too far, with users commenting on Meena’s appearance and height.

For Dhakal, these “jokes” can be offensive, and they told Insider, “As a person who is fat myself, it’s hard to see someone or something being made fun of for their weight. should never be acceptable.

They added: “People probably think it’s okay to make jokes about Meena because she’s just a cartoon and they think there’s no one to offend. But we the taller, are constantly ridiculed for our weight, and to see a funny meme turn into that is weird and not funny.

Some TikTok users seem to agree with Dhakal, commenting under Meena’s posts that people have “gone too far” and asking everyone to “leave Meena alone”.

As an aspiring filmmaker himself, Dhakal said viral memes around movies can show how cinema has the power to unite but also to divide.

While they said it was nice to see people come together for a big joke, they added, “Once it crosses that line, it’s not fun anymore.”

For more stories like this, check out Insider’s Digital Culture team coverage here.

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